High-level description

Moz, from the same-named company in Seattle, Washington, is one of the most popular SEO platforms for tracking the performance of all inbound marketing efforts comprehensively. It reveals how content is being shared through social channels and how that drives traffic to a website, and features a broad toolset for search engine optimization: rank tracking, link opportunites, site audit via Moz Analytics, prospective keyword analysis and content grading, as well as a crawl test to find broken or poorly designed site elements. Moz offers free SEO tools to get started, after which the Standard pack starts at $99 and supports 5 Moz Analytics Campaigns, 300 keywords, 250,000 crawled pages, and 15 social accounts. The subsequent higher priced tiers available for $149, $249, and $599 (Medium, Large, and Premium) support white label reporting and more keyword and activity coverage, for agencies of increasing size.

Business impact
What is moz for?

Answer

Moz Pro is an all in one tool that helps businesses manage multiple areas of their SEO strategy. It's a terrific tool to utilize in addition to Google Analytics. Moz Pro lets you better understand your audience. When people come to your site, you obtain knowledge as to how they got there.
Is Moz for free?

Answer

When you sign up for the free trial of Moz Pro, you'll be given free access to a Medium plan. With the Medium plan you can set up 10 Campaigns (you can follow 10 sites and 3 competitors in each Campaign) and access to Moz research tools including Keyword Explorer and Link Explorer.
Is Moz a tool?

Answer

Moz Link Explorer: Our most popular SEO tool, Link Explorer helps you accurately examine the backlink graph of any site. ... Keyword Explorer: The most accurate keyword research tool on the market, explore over 500 million keyword ideas for your site. MozBar: The necessary SEO toolbar.
How much does Moz cost per month?

Answer

Price and Plans The base Moz Pro price of $79 per month is for the Standard plan (and that's billed annually; if you want to go month to month, it would run you $99). Moz Pro slices its pricing a few different ways to accommodate the numerous features offered within the program.
Is Moz a tool?

Answer

Moz Link Explorer: Our most popular SEO tool, Link Explorer helps you accurately examine the backlink graph of any site. ... Keyword Explorer: The most accurate keyword research tool on the market, explore over 500 million keyword ideas for your site. MozBar: The necessary SEO toolbar.
Is Moz for free?

Answer

When you sign up for the free trial of Moz Pro, you'll be given free access to a Medium plan. With the Medium plan you can set up 10 Campaigns (you can follow 10 sites and 3 competitors in each Campaign) and access to Moz research tools including Keyword Explorer and Link Explorer.
Is Moz or Semrush better?

Answer

Semrush delivers a lot of data relating not just to SEO, but PPC too – if you want a tool that covers both sectors, it's a much better alternative than Moz. ... If you envision conducting a lot of backlink or keyword research every day, then Semrush is substantially better value than Moz.
What is moz account?

Answer

With a Moz account you may utilize our free tools, join our Moz Community, and manage your Moz Pro membership and Moz Local listings.
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