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Naologic vs Zebra Prescriptive Analytics (formerly Profitect)

High-level description

Zebra Prescriptive Analytics (formerly Profitect from the company in Burlington, acquired by Zebra Technologies in 2019), is a retail analytics and exception based reporting (EBR) platform supporting retailers with machine learning of use for tracking and improving traffic and conversion, detecting fraud or unusual behavior (e.g. abuse of refund policy), and supporting operations inherent in running a retail business.

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