Composable Customer Data Platform - What is the difference between customer data platform and reverse ETL?

Different from a Customer Data Platform (CDP), which focuses exclusively on data pertaining to customers, Reverse ETL is a system that aims to simplify and improve all sorts of company data. It is not necessarily necessary for corporations to use both systems, but some may want to do so. Your specific company needs, existing IT setup, potential use cases, and technical resources will determine which of these data management systems is best for you.